"It is a slow period in domestic market sales, due to price increases that have a strong impact on household purchasing power. The exception is the U.S. market, for a twofold reason. First of all, the lowered costs of logistics, as well as a greater availability of containers and the better quotations of the dollar against the euro," said Stefania Montali, marketing manageress and owner of Industrie Montali.
Industrie Montali is an Italian-based company with more than 100 years of history that has succeeded in intercepting consumer needs, anticipating changes in lifestyle and food consumption patterns over the past two decades. The Montali family, located in Emilia, has expanded its initial purpose as a canning company from processing tomato concentrate to producing ready-made sauces in single-portion sachets and pâtés offered in tubes, thereby creating a wider assortment.
A new line of onion paste, tomato, garlic, capers and sauté ready in a few minutes with a homemade-just-as-good-tasting dish
Industrie Montali's flagship products at the moment are Linea Salse and the new Linea Chef. The Sauces Line is available in Agrodolce con Cipolla, Cocktail, Barbecue, and Ketchup flavors, offered in both tube and single-serving sachet formats. Ketchup is the second most popular sauce in some Eastern European countries after mayonnaise and is the top reference in the company's product range.
BRC, IFS, BIO, HALAL food certifications impose high quality control standards, ensuring the wholesomeness and hygiene of the Emilian company's products.
The Chef Line consists of a thick paste in a tube, with a high concentration of raw material, available in the following flavors: onion, capers, garlic, soffritto and tomato double concentrated. It is a tasty and original offering in both packaging and formula, available in a handy 90-gram tube. Easy to use in cooking, it is recommended for adding an extra touch of flavor to sauces, meat or simply to first courses.
"We foresee from January onward, an intense trade fair season, starting with Sirha in Lyon, where we will be present from 19 to 23 January 2023, in a four-day event dedicated to food service, with a focus on the themes of sustainability, human well-being, balance with the environment, creativity and innovation. We are focused on product innovation and sustainability because, in an ever-changing market, we need to consider different aspects, including those related to trends. The pandemic has led consumers to be mindful of the food-wellness relationship, which is the why we need to convey the product culture in the best way possible, which means not only positioning the product on the market, but also narrating its origins, so as to provide a multi sensorial experience,” concluded Stefania Montali.