Coupled with growing adoption of healthy diets by the consumers

Superfruit market in Latin America registers growth due to rise in demand for functional foods & beverages

A new report by Informes de Expertos titled, ‘Latin America Superfruit Market Report and Forecast 2021-2026’, gives an in-depth analysis of the market, assessing it based on source, fruit type, distribution channel, application, and key regions.

The report analyses key success factors and constraints, tracks the latest trends in the industry and studies their impact on the overall market. It also assesses the market dynamics, covering the key demand and price indicators, along with analyzing the market based on the SWOT and Porter’s Five Forces models.

The key highlights of the report include:

Market Overview (2016-2026)

The superfruit market is growing in Latin America due to the rising consumer preference for functional foods and beverages. Since superfruits are consumed both as raw and in beverages like fortified water, flavoured drinks, and juices worldwide, Latin America registers massive amounts of their production.

Moreover, people are becoming increasingly aware of the need to consume a healthy diet and maintain a fit lifestyle. This propels them to incorporate fruits rich in antioxidants into their regular diets, thereby driving the demand for superfruits. Additionally, the rising incidence of chronic diseases and other health problems also leads to the consumption of superfruits due to the numerous health benefits they offer. Furthermore, with increasing disposable incomes and rising living standards, people are willing to spend more on such food products to stay fit and healthy, thereby aiding the growth of the superfruits industry.

Industry Definition and Major Segments

Superfruits are nutrient-rich fruits which offer remarkable health benefits and are considered highly beneficial for maintaining good health and well-being. They contain a lot of antioxidants, significant amounts of dietary fibre, vitamin C and other essential nutrients.

By source, the market is bifurcated into:

  • Organic
  • Conventional

Based on fruit type, the market is divided into:

Based on distribution channel, the report fragments the industry into:

Market Trends

One of the trends being witnessed is the growing demand for processed superfruits in the personal care industry. The food processing industry is also witnessing a high demand for packaged foods that employ superfruits as one of the main ingredients. Moreover, the various uses of superfruits in functional food and beverages, dietary food, baked goods, sports drinks, smoothies, flavoured drinks, and natural food colouring further fuel the industry’s growth.

In addition, growing health awareness, increasing disposable incomes and demand for plant-based products also contribute to the development of the superfruits market. Furthermore, the advancements in food processing technology and expanding applications of superfruits will propel the market forward during the forecast period.

Key Market Players

The major global players in the market are:

  • Del Monte Foods, Inc.
  • Chiquita Brands International Sàrl
  • Domex Superfresh Growers
  • AGRANA Beteiligungs-AG
  • Dole Food Company Inc
  • Naturipe Farms, LLC
  • Others

For more information:
Alice Addy
Informes De Expertos
30 North Gould Street, Sheridan
WY 82801, USA
Tel.: +1 (818) 319-4060

Publication date:

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