Macfrut, the International Fresh Produce Fair, will present what's new for the 2023 edition in Riyadh together with its partners (Regione Emilia-Romagna and Consorzio Cermac) as well as a large delegation of sector operators.
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The event will take place on Tuesday, September 13th at 11.30 am local Riyadh time and will be streamed from the Saudi Arabian capital. The presentation of the 40th edition will unveil what is new at the fair, which will take place at the Rimini Expo Center on May 3rd-5th, 2023.
"Macfrut has made diversity its point of strength, as confirmed by the Riyadh event, which is not only a presentation of the fair but also a way to promote Italian excellence. For companies who are part of the Italian delegation, the event will also include B2B meetings with importers and buyers from the Saudi Arabian and Persian Gulf big retail chains," explained Macfrut president Renzo Piraccini.