The president of the Brazilian Association of Producers and Exporters of Fruits and Derivatives (ABRAFRUTAS), Waldyr Promicia, participating in the government delegation with a Trade Mission to Arab and Eastern European Countries, arrived in Morocco last weekend and has completed the first agenda of the mission with the objective of prospecting new business and investment opportunities for Brazil.
The visit is strategically important for expanding new opportunities and business between Brazil and Morocco.
The Moroccan agricultural sector represents 17% of the country's GDP and per capita income is US$ 2,988.00. Wheat, barley, fruits and vegetables are the main agricultural crops and the result of the harvest is decisive for economic performance.
In the last three years, Brazil has exported few fresh fruits to Morocco. Apart from bananas in 2021, the largest volumes were processed fruits (juices, pulps and frozen fruits). The Moroccan climate is very similar to that of Brazil, so the country produces the same varieties of fruit produced here, however, there are good possibilities to take advantage of the off seasons.
“Expanding fruit exports to other countries has been one of Abrafrutas' goals, which aims to reduce European trade dependence. This mission, which has been very well organized and led by government representatives, will certainly bring positive results for our country,” said the Association's president.