Georgian blueberry suppliers target stronger UK links

Blueberries remain the fastest growing berry in the UK, prompting country supplier Georgia to seek closer ties with UK buyers. Located on the Black Sea in the Caucasus region, Georgia is home to a promising blueberry production and export sector that is undergoing modern expansion.

So much so that Georgian suppliers believe they possess the real potential to become a new significant global player. By 2024, over 1,500 hectares (ha) of blueberries will be in full production in Georgia, according to growers. That planted area will garner a minimum of 15,000 tonnes of fresh blueberries every year.

The up-and-coming country supplier presents a great opportunity for UK buyers, importers, wholesalers, distributors, and retailers to strengthen their sourcing of quality blueberries from around the world.

According to data provided by the Fresh Produce Consortium (FPC), berries overall rank second among the top five fresh fruits imported into the UK; growing 7 percent in volume terms per annum between 2011 and 2020. Blueberries represent the second-biggest berry category in the UK currently, after strawberries.

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